Many smaller and medium-sized organisations have not had the opportunity to obtain expert input to their strategic thinking from top-end consulting organisations such as McKinsey, Boston Consulting Group or Deloitte. In fact many of the leaders of those organisations do not even give themselves the time to think about their business strategically as they chase the day-to-day challenges that are in front of them.
As the author John Schoelmaker says on the topic of being solely operational focused: “Unfortunately, if you do that, you put your company at risk. While you concentrate on steering around potholes, you’ll miss windfall opportunities, not to mention any signals that the road you’re on is leading off a cliff.”
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